Are you dark & strong or smooth & sweet?

Quite often when I ask people what sort of coffee they like, the common response is “I just like coffee – any really!”  Usually further probing questions reveal quite quickly that certain coffees suit different people.  Which of the following response would you give?

I like it strong! Really Strong! The Stronger the Better!

If you fit this statement you’re going to love love love our Continental Roast.  It’s the strongest tasting coffee that we have.  Its roasted high and gives the bitterness favoured by our friends across the channel.  Another one you’ll enjoy is Fairtrade Espresso and Espresso Blend and probably Emperor Blend too. 

I like it Strong and Rich but not bitter!

If this is you, you most likely really enjoy a good cappuccino or flat white but don’t want to have that bitter aftertaste and high acidity that can come with many of the high street chain coffee shops.  A perfect roast for you would be our Italian, Sumatra Lintong or Breakfast Blend.  These coffees will give you the depth of flavour you crave without the bitter aftertaste you dislike.

I don’t like it too strong!

Sometimes its nice just to sit with a coffee that tastes delicious with no bitterness at all and is a medium to light roast with lots of flavour.  The most popular in this range would be Costa Rica, Melton Blend and Old Brown Java and Indian Mysore.  These are lighter roast beans which have some natural sweetness to them.  They are perfect for someone who likes a mellow cup of coffee.

I don’t know – something different maybe!

We have a very strong following from people who love a flavoured coffee.   Most popular at food shows because of their intense fragrance.  Our flavoured coffees don’t stack up the calories either, they are sugar free, not coated and we use natural essences wherever we can.  The most popular of our 35 flavours are definitely Maple & Pecan, Rich Hazelnut, Irish Whiskey Cream, Sticky Gingerbread, Chocolate Brownie and I could go on and on.

Oh – I can only have Decaff!

Brilliant.  We have the best decaffeinated coffees I have ever tasted personally.  Lots of people think there is no point to decaffeinated coffee, everyone is entitled to their own opinion.  I personally think that our decaffeinated High Roast, Breakfast Blend and also the Ipanema Decaff are among the tastiest coffees we do.  Not to mention that we offer the decaff option for all 35 flavours! 

I don’t drink Coffee, only Tea!

The introduction of teas via our shops has been incredible for us.  With a wide variety of Black, Green, Fruit, Herbal and decaffeinated teas there is almost something for everyone.

Not a Tea or Coffee Drinker!

Our brand new Luxury Hot Chocolate Flakes, only available online and via our Ashby de la Zouch shop are available as a decadent dark chocolate, a smooth rich milk chocolate or a light sweet white chocolate.

Now there really is something for everyone!